Giulia Beneduci
Associate
T. +39 02 72554.1
MILAN
Via San Paolo, 7
20121 – MILAN
Within a general practice in civil and commercial law matters, both contentious and non-contentious, Giulia’s activity focuses on Intellectual Property, encompassing all the fields of IP protection, in particular trademarks, patents (also pharmaceutical), designs, copyright, domain names and trade secrets, as well as on unfair competition.
Giulia is author of several articles published online, on topics concerning the legal protection of creativity, distinctiveness and innovation.
Since 2020 she is an AIJA member (International Association of Young Lawyers), within the Intellectual Property & TMT and Healthcare & Life Sciences Commissions.
She is mentioned by Legal500 as Rising Star in the Intellectual Property practice.
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23 Jan
TUTELA DEI CONSUMATORI, È TEMPO DI ATTUARE LA DIRETTIVA OMNIBUS: ECCO COSA CAMBIERÀ
IT&TMT, Digital, Society, Consumer and Retail -
14 Sep
THE NEW DRAFT REFORM PACKAGE OF THE ITALIAN INDUSTRIAL PROPERTY CODE. A FURTHER STEP TOWARDS COMPETITIVENESS AND DIGITALIZATION
Intellectual Property -
17 May
AMBUSH MARKETING AND UEFA EURO 2020. ITALIAN COMPETITION AUTHORITY ENFORCES DECREE-LAW NO. 16/2020 FOR THE FIRST TIME
Intellectual Property -
12 Apr
ARTIFICIAL INTELLIGENCE AND INVENTORSHIP. THE DABUS SAGA GOES ON BUT THE PATH REMAINS UPHILL
Intellectual Property -
11 Mar
IDEAS POWERED FOR BUSINESS: VOUCHER PER LA PROPRIETÀ INTELLETTUALE IN AIUTO ALLE PMI EUROPEE
Intellectual Property -
18 Jan
REPRODUCTION OF A TRADEMARK IN DICTIONARIES UNDER ITALIAN LAW. A NEWLY CODIFIED RIGHT, BUT ALSO A BURDEN, FOR TRADEMARK OWNERS
Intellectual Property, Litigation -
29 Oct
CARTES BANCAIRES E CHINA CONSTRUCTION BANK. LA NOTORIETÀ DEL MARCHIO ANTERIORE NELLA VALUTAZIONE DEL RISCHIO DI CONFUSIONE
Intellectual Property, Litigation -
28 Sep
NIENTE MARCHIO UE PER IL COLORE VIOLA DEGLI INALATORI ANTIASMATICI GLAXO
Intellectual Property, Litigation -
23 Jul
COPYRIGHT SU UN TESTO GIURIDICO? SÌ, MA CI VUOLE CREATIVITÀ
Intellectual Property, Litigation -
22 Jun
RECENT EU AND ITALIAN CASE-LAW ON THE PROTECTION OF ATYPICAL SIGNS AND WORKS
EU and Competition, Intellectual Property, Litigation -
03 Apr
GLI ARTICOLI 31 E 31BIS DELL’ACCORDO TRIPS E LE LICENZE OBBLIGATORIE AI TEMPI DEL CORONAVIRUS
Coronavirus, Intellectual Property, Perspectives -
01 Apr
COVID-19 MEASURES ON LITIGATION. FOCUS ON IP AND PHARMA PROCEEDINGS
Coronavirus, Litigation, Intellectual Property, Pharmaceuticals and Life Sciences -
30 Mar
IP OFFICES TAKE PRACTICAL MEASURES MADE NECESSARY BY THE CORONAVIRUS LOCKDOWN
Coronavirus, Intellectual Property -
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06 Feb
THE EPO EXPLAINS WHY THE INVENTOR HAS TO BE A HUMAN BEING, NOT A MACHINE
Intellectual Property -
20 Dec
DIRITTI DI PROPRIETÀ INTELLETTUALE SUI PROGETTI DI INGEGNERIA E SULLE COMPONENTI ESTETICHE DELL’OPERA
Intellectual Property -
05 Nov
INTELLECTUAL PROPERTY IN EUROPE AND RUSSIA. GLOBAL MARKETS, INTANGIBLES AND TECHNOLOGY - Milan, November 5th, 2019
Milan
November 5th, 2019
Roberto A. Jacchia, Giulia Beneduci -
21 Oct
SUCCESSFUL COOPERATION WITH ITALY: FROM THEORY TO PRACTICE - Milan, October 21st - 23rd, 2019
Milan
October 21st - 23rd, 2019
Armando Ambrosio, Silvia Doria, Bridget Ellison, Massimiliano Gazzo, Andrew G. Paton, Davide Gambillara, Giulia Beneduci, Diego Conte, Giulietta Minucci, Oksana Oleneva, Alisa Pestryakova, Andrea Sonino -
13 Sep
CJEU PROVIDES CLARIFICATIONS ON JURISDICTION FOR ON-LINE EU TRADEMARK INFRINGEMENT
Intellectual Property -
01 Aug
LE PRINCIPALI NOVITÀ PROCESSUALI DEL PACCHETTO MARCHI
Intellectual Property, Fashion and Luxury -
01 Apr
FRESH AMENDMENTS TO THE ITALIAN INDUSTRIAL PROPERTY CODE. “TRADEMARKS PACKAGE” AND “UNITARY PATENT PACKAGE” IMPLEMENTED
Intellectual Property -
05 Mar
SELECTIVE DISTRIBUTION OF LUXURY PRODUCTS AND EXHAUSTION OF TRADEMARK RIGHTS. TWO RECENT DECISIONS OF THE COURT OF MILAN LEADING TO DIFFERENT OUTCOMES
Intellectual Property, Fashion and Luxury -
30 Oct
RECENT CASE LAW ON THE PROTECTION OF ATYPICAL SIGNS AND WORKS. RED BULL COLOUR TRADEMARKS ARE NULL AND LEVOLA COPYRIGHT ON THE TASTE OF FOOD IS IMPROBABLE. RED COLOUR APPLIED TO LOUBOUTIN SOLES DESERVES PROTECTION
Intellectual Property, Fashion and Luxury, Consumer Goods
Practices
Industries
Assisting and representing, as part of a Team, a leading Italian construction group in defending its trademarks and other IP rights against Italian owner of conflicting trademarks, Swiss owner of conflicting trademarks and Ukrainian owner of conflicting trademarks.
Practices
Industries
Construction
Assisting and representing, as part of a Team, a leading Italian company in the smart home, electronic and electro-technical sector, in a multi-jurisdiction litigation concerning commercialization of products infringing its designs against Chinese manufacturer and Spanish importers and distributors.
Practices
Industries
IT&TMT
Trade secrets now more protected in Italy, in line with the standards set by the European Union
BENEDUCI G.
Download Pdf
July 2nd, 2018
In Italia scatta l’ora dei segreti commerciali. Da oggi ancora più protetti, in linea con gli standard richiesti dall’Unione Europea
BENEDUCI G.
Download Pdf
June 22nd, 2018
The European Commission proposes an ‘export manufacturing waiver’ for Supplementary Protection Certificates
JACCHIA R.A. – BENEDUCI G. – SCAVUZZO D.
Download Pdf
June 5th, 2018
CJEU in C-395/16, Doceram vs. CeramTec, interprets the concept of technically required features of appearance excluded from protection under Community designs Regulation
BENEDUCI G.
Download Pdf
May 17th, 2018
CJEU clarifies that the Seattle judgement on SPC duration is retroactive
BENEDUCI G.
Download Pdf
March 2nd, 2018
The European Parliament spurs the Commission to do more for franchising
BENEDUCI G.
Download Pdf
November 20th, 2017
Wind in the sails for atypical trademarks within the EU
JACCHIA R.A. – BENEDUCI G.
Download Pdf
October 16th, 2017
Summary notes on Cass. Civ., ss.uu., 05.07.2017, no. 16601 – The Grand Chamber of the Italian Court of Cassation Issues a groundbreaking judgment on punitive damages
JACCHIA R.A. – BENEDUCI G.
Download Pdf
August 4th, 2017
Le novità nell’ambito della proprietà intellettuale a seguito della Legge N.220/2016 su cinema e audiovisivo
BENEDUCI G.
Download Pdf
May 10th, 2017
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23 Jan
TUTELA DEI CONSUMATORI, È TEMPO DI ATTUARE LA DIRETTIVA OMNIBUS: ECCO COSA CAMBIERÀ
IT&TMT, Digital, Society, Consumer and Retail -
14 Sep
THE NEW DRAFT REFORM PACKAGE OF THE ITALIAN INDUSTRIAL PROPERTY CODE. A FURTHER STEP TOWARDS COMPETITIVENESS AND DIGITALIZATION
Intellectual Property -
17 May
AMBUSH MARKETING AND UEFA EURO 2020. ITALIAN COMPETITION AUTHORITY ENFORCES DECREE-LAW NO. 16/2020 FOR THE FIRST TIME
Intellectual Property -
12 Apr
ARTIFICIAL INTELLIGENCE AND INVENTORSHIP. THE DABUS SAGA GOES ON BUT THE PATH REMAINS UPHILL
Intellectual Property -
11 Mar
IDEAS POWERED FOR BUSINESS: VOUCHER PER LA PROPRIETÀ INTELLETTUALE IN AIUTO ALLE PMI EUROPEE
Intellectual Property -
18 Jan
REPRODUCTION OF A TRADEMARK IN DICTIONARIES UNDER ITALIAN LAW. A NEWLY CODIFIED RIGHT, BUT ALSO A BURDEN, FOR TRADEMARK OWNERS
Intellectual Property, Litigation -
29 Oct
CARTES BANCAIRES E CHINA CONSTRUCTION BANK. LA NOTORIETÀ DEL MARCHIO ANTERIORE NELLA VALUTAZIONE DEL RISCHIO DI CONFUSIONE
Intellectual Property, Litigation -
28 Sep
NIENTE MARCHIO UE PER IL COLORE VIOLA DEGLI INALATORI ANTIASMATICI GLAXO
Intellectual Property, Litigation -
23 Jul
COPYRIGHT SU UN TESTO GIURIDICO? SÌ, MA CI VUOLE CREATIVITÀ
Intellectual Property, Litigation -
22 Jun
RECENT EU AND ITALIAN CASE-LAW ON THE PROTECTION OF ATYPICAL SIGNS AND WORKS
EU and Competition, Intellectual Property, Litigation -
03 Apr
GLI ARTICOLI 31 E 31BIS DELL’ACCORDO TRIPS E LE LICENZE OBBLIGATORIE AI TEMPI DEL CORONAVIRUS
Coronavirus, Intellectual Property, Perspectives -
01 Apr
COVID-19 MEASURES ON LITIGATION. FOCUS ON IP AND PHARMA PROCEEDINGS
Coronavirus, Litigation, Intellectual Property, Pharmaceuticals and Life Sciences -
30 Mar
IP OFFICES TAKE PRACTICAL MEASURES MADE NECESSARY BY THE CORONAVIRUS LOCKDOWN
Coronavirus, Intellectual Property -
-
06 Feb
THE EPO EXPLAINS WHY THE INVENTOR HAS TO BE A HUMAN BEING, NOT A MACHINE
Intellectual Property -
20 Dec
DIRITTI DI PROPRIETÀ INTELLETTUALE SUI PROGETTI DI INGEGNERIA E SULLE COMPONENTI ESTETICHE DELL’OPERA
Intellectual Property -
13 Sep
CJEU PROVIDES CLARIFICATIONS ON JURISDICTION FOR ON-LINE EU TRADEMARK INFRINGEMENT
Intellectual Property -
01 Aug
LE PRINCIPALI NOVITÀ PROCESSUALI DEL PACCHETTO MARCHI
Intellectual Property, Fashion and Luxury -
01 Apr
FRESH AMENDMENTS TO THE ITALIAN INDUSTRIAL PROPERTY CODE. “TRADEMARKS PACKAGE” AND “UNITARY PATENT PACKAGE” IMPLEMENTED
Intellectual Property -
05 Mar
SELECTIVE DISTRIBUTION OF LUXURY PRODUCTS AND EXHAUSTION OF TRADEMARK RIGHTS. TWO RECENT DECISIONS OF THE COURT OF MILAN LEADING TO DIFFERENT OUTCOMES
Intellectual Property, Fashion and Luxury -
30 Oct
RECENT CASE LAW ON THE PROTECTION OF ATYPICAL SIGNS AND WORKS. RED BULL COLOUR TRADEMARKS ARE NULL AND LEVOLA COPYRIGHT ON THE TASTE OF FOOD IS IMPROBABLE. RED COLOUR APPLIED TO LOUBOUTIN SOLES DESERVES PROTECTION
Intellectual Property, Fashion and Luxury, Consumer Goods
Areas of expertise
Practices
Intellectual Property
Litigation
Industries
Fashion and Luxury
Consumer Goods
Pharmaceuticals and Life Sciences
PROFESSIONAL ASSOCIATION
Admitted to the Italian Bar
education
Milan, Degree in Law, Bocconi University
languages
Italian, English
Office
Milan
