RECENT CASE LAW ON THE PROTECTION OF ATYPICAL SIGNS AND WORKS. RED BULL COLOUR TRADEMARKS ARE NULL AND LEVOLA COPYRIGHT ON THE TASTE OF FOOD IS IMPROBABLE. RED COLOUR APPLIED TO LOUBOUTIN SOLES DESERVES PROTECTION

marketude Consumer Goods, Fashion and Luxury, Giulia Beneduci, Intellectual Property

CJEU on colour trademarks: the Red Bull cases
In the Red Bull vs. EUIPO joined cases T-101/15 and T-102/15, the General Court found that both colour trademarks were null. The graphic representation of the two marks, each accompanied by a different description, consisted of the vertical juxtaposition of blue and silver colours, in the proportion of 50% to 50%…

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